Artbay Gallery, nestled in the heart of Queenstown, is an intimate art gallery that celebrates a diverse array of contemporary New Zealand and international artists. I played a pivotal role as the go-to person for all design and branding matters. As the sole designer and administrator, juggling up to 5 galleries at a time – 2 Artbay Galleries, and 3 Lightworx Galleries. My responsibilities expanded significantly during my time at Artbay Gallery. They included e-commerce management, organising exclusive exhibition openings, and executing digital and printed marketing campaigns.